Green & Gold Apothecary
As part of an assignment to code a website from scratch, the decision of what the website was to feature was left to the individual students. It had only to be an eCommerce site, with both desktop and mobile versions. Being that it was fall, Paige went spooky: an apothecary shop with a glam twist. Students were not required to create logos or do branding of any sort, but Paige will be Paige (and Paige thinks branding is fun): a logo was forged!
In addition to the header of the website, Paige placed the logo on a handful of mock products that would be “sold” on the eCommerce site. She even came up with a slogan to lend to the brand’s realism: STAY GOLD. Paige mixed old and new, nature and technology, edgy and ethereal to shape a business image that felt unique and eye-catching.
