SMC Faculty Book Club Series Flyers

Over the years that Paige has worked with the Santa Monica College District, she was fortunate enough to have been entrusted with the marketing of all events for the newly-established Center for Teaching Excellence at the College. Focusing primarily on professional development, there were flyers needed on a weekly, sometimes daily basis. A series of faculty book club events that spanned the majority of a decade were held by the department. Paige was able to develop simple, yet colorful and eye-catching flyers for the early events, which evolved over time to become a template used as a standard for any and all book club events coming out of the department or partner departments. Only the book’s cover image and the copy needed to be adjusted for each new event, which allowed for efficiency and recognizability. Below is a selection of some of Paige’s favorites.

Early Iterations of The Book Club Flyers

Development of the Book Club Series Image

Final Evolution of the SMC Faculty Book Club Flyers